Bosch and Keystone Sales & Associates Bring Summer’s Hottest PHVAC Topic to Life

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(Pottstown, PA – July 18, 2018) Inverter Ducted Split System (IDS) Heat Pumps are an excellent source of energy-efficient heat for homes, with the added benefit of cooling in the summer months. With significant savings over electric heat, and their ability to reduce energy bills without changing the comfort level of homes or offices, PHVAC professionals are seeking more intensive product training to meet the demand for the latest industry game-changer.

“There’s a lot of interest in this product right now,” said Jim Tobiassen, HVAC Territory Manager, FW Webb. “We felt a sense of urgency to create the best hands-on training session, by partnering with the foremost experts on IDS installation, and providing an environment that engaged our contractors from start to finish.”

Under this directive, FW Webb, Allentown, hosted an IDS course that exceeded their own expectations.

The July 9th training session attracted a standing-room-only crowd of approximately 30 contractors. Featured presenters consisted of PHVAC industry veteran, Jeff Hunter, from the Mid-Atlantic manufacturer’s representative Keystone Sales & Associates (KSA) and, veteran trainer, Dave Feyock from Bosch Thermal Technologies.

Additionally, FW Webb deviated from the standard PHVAC classroom fare of pizza and hoagies by providing an elaborate fajita buffet.

Lastly, attendees found the content and mutual exchange of industry knowledge so valuable that the entire audience stayed an hour past the seven o’clock stop time.

“Summer trainings generally yield low turnout,” said Jeff Hunter, KSA Product and Territory Sales Manager. “This week’s training proved that creating an event driven by the needs of the customer will be a success no matter the time of year.”

For more information on upcoming IDS Heat Pump trainings and other PHVAC trainings, visit Keystone University at or call 1-800-220-1025.

About Keystone Sales & Associates:

Established in 1973, Keystone Sales & Associates (KSA) is the premier manufacturers’ representative for Plumbing, Heating, Ventilation and Air Conditioning products in the Mid-Atlantic region. Headquartered in Pottstown, Pennsylvania, the company is experiencing rapid growth and expansion by offering a large selection of related products from a single source. As a value-added supplier, KSA provides distributors and contractors with customer support and hands-on technical training through its professional development arm, Keystone University.