Check out this 22 minute inaugural episode KEYSTONE KEYNOTES sponsored by Keystone Sales & Associates of Pottstown, Pennsylvania. My first guest is the CEO / President of Keystone Sales, Bob Della Sala. Here, Bob shares his journey in the HVAC and plumbing trades that ultimately brings him to build what is now one of the mega manufacturer’s rep agencies in the Mid-Atlantic states of the U.S. Bob’s journey almost took a different path … making it all the way to the final cut in 1987 with the Dallas Cowboys. Bob talks about his business philosophy, how he has grown Keystone through hard work and occasionally, acquisition. He talks about his crew at Keystone which includes two of his children. Keystone has been an integral part of some of the largest construction projects in the Mid-Atlantic region and Bob shares some insight into how those projects came to be. Bob talks about the premier manufacturers that his company represents and the challenge to keep them and continue to grow. This is part one of two … part two coming soon!